Jay leads vineyard operations.  He brings years of construction experience into the vineyard doing the tough work himself in a steady stream of progressive steps, working vine to vine, block to block to maximize each grape variety’s potential.  This level of commitment, care and passion offers distinct benefits for our producer clients. Jay is assisted in the rows by Lauriano Garcia and Billo Naravane, viticulturist/winemaker.


Winemaker and Viticulturist

Prior to finding his true calling as a Winemaker, Billo misspent several years working in various technical and managerial positions in the Computer Industry. Billo received his BS in Applied Mathematics and Computer Science from MIT and his MS in Electrical Engineering from Stanford University. Before transitioning into the wine industry Billo obtained an MS...


Vineyard Operations

Jay Bales oversees operations related to the vineyard. He spends part of every week at the vineyard helping out wherever he is needed. You can find him either on his tractor helping work the land or working closely with Lauriano to ensure the fruit yields are exactly what they need to produce quality wines.


Administration and Operations

Kim Bales works alongside Jay in the vineyard and also handles the business aspects for Firethorn. Splitting her time between the vineyard and the family winery, Echo Ridge Cellars, keeps her very busy. If you need information about the vineyard, she is the one to contact.